@charset "UTF-8";
.franchise-page{background:#f5f0e6;color:#30485e}.franchise-page .masthead{border-bottom:1px solid #30485e18}.franchise-page .masthead nav .nav-active{color:#cc661a}.franchise-hero{position:relative;min-height:min(66vw,760px);background:#1b3e68;color:#fbf4e7;overflow:hidden}.franchise-hero-image{position:absolute;inset:0}.franchise-hero-image img{width:100%;height:100%;object-fit:cover;object-position:center}.franchise-hero:after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,#102e50eb 0%,#102e50c8 35%,#102e5040 61%,transparent 82%)}.franchise-hero-copy{position:relative;z-index:1;width:min(560px,48%);padding:8vw 0 7vw 8%;display:flex;flex-direction:column;align-items:flex-start}.eyebrow,.section-kicker{font-size:14px;letter-spacing:.2em;font-weight:700;color:#dcaa6b}.franchise-hero h1{margin-top:28px;font-size:clamp(46px,6vw,94px);line-height:1.08;letter-spacing:.05em;white-space:normal}.franchise-hero h1 em,.franchise-intro h2 em,.plans h2 em,.franchise-next h2 em{display:block;font-style:normal;color:#eab56d;font-size:.72em;margin-top:14px}.hero-intro{margin-top:30px;font-size:18px;line-height:1.8;letter-spacing:.08em}.line-cta{display:inline-flex;gap:28px;align-items:center;margin-top:36px;border-bottom:1px solid currentColor;padding-bottom:11px;font-size:15px;letter-spacing:.12em;font-weight:700}.line-cta span{font-size:23px;line-height:1}.franchise-intro,.plans,.comparison{max-width:1380px;margin:auto;padding:115px 6%}.franchise-intro h2,.plans h2,.comparison h2,.franchise-next h2{font-size:clamp(38px,4.3vw,68px);line-height:1.16;letter-spacing:.06em;margin-top:25px}.franchise-intro>p:last-child{max-width:580px;margin-top:32px;font-size:18px;line-height:2;letter-spacing:.06em;color:#596c7b}.plans{padding-top:70px}.plans-heading{display:flex;justify-content:space-between;align-items:flex-end;gap:40px}.plans-note{max-width:340px;font-size:13px;line-height:1.8;color:#75818a}.plan-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:54px}.plan-card{min-height:360px;border:1px solid #30485e3d;padding:30px 28px;display:flex;flex-direction:column;background:#faf6ed}.plan-card.plan-featured{background:#30485e;color:#fbf4e7;border-color:#30485e}.plan-index{font:12px/1.2 Arial,sans-serif;letter-spacing:.16em;color:#c1783b}.plan-card h3{font-size:30px;letter-spacing:.08em;margin-top:52px}.plan-form{margin-top:11px;font-size:15px;color:#73818b}.plan-featured .plan-form{color:#d7dfe3}.plan-price{margin-top:auto;border-top:1px solid currentColor;padding-top:18px}.plan-price span{display:block;font-size:12px;letter-spacing:.1em;opacity:.75}.plan-price strong{display:block;margin-top:8px;font-size:48px;letter-spacing:.03em;color:#cc661a}.plan-price strong span{display:inline;font-size:16px;margin-left:5px;color:inherit;opacity:1}.plan-link{margin-top:24px;font-size:14px;letter-spacing:.1em}.plan-link span{margin-left:12px;color:#cc661a}.comparison{padding-top:55px}.comparison-heading{display:flex;align-items:flex-end;justify-content:space-between}.comparison h2{font-size:36px;margin-top:20px}.comparison-table-wrap{overflow-x:auto;margin-top:42px;border-top:2px solid #30485e}.comparison table{width:100%;min-width:900px;border-collapse:collapse;table-layout:fixed;font-size:14px;line-height:1.7}.comparison th,.comparison td{padding:17px 16px;text-align:left;vertical-align:top;border-bottom:1px solid #30485e20}.comparison thead th{background:#30485e;color:#fbf4e7;font-weight:500}.comparison thead th:first-child{width:14%;background:#253d54}.comparison thead th b,.comparison thead th small{display:block}.comparison thead th b{font-size:17px;letter-spacing:.06em}.comparison thead th small{margin-top:4px;color:#e9ba7c}.comparison tbody th{font-weight:700;color:#30485e;background:#ede5d7}.comparison tbody td{background:#faf6ed}.comparison tbody tr:nth-child(even) td{background:#f2ecdf}.comparison-footnote{margin-top:20px;font-size:13px;line-height:1.8;color:#75818a}.franchise-next{padding:125px 8%;background:#30485e;color:#fbf4e7}.franchise-next p:not(.section-kicker){margin-top:26px;font-size:17px;line-height:1.9;color:#dae0e2}.franchise-next .line-cta{color:#fbf4e7}.franchise-page .site-footer{margin-top:0}
@media(max-width:700px){.franchise-page .masthead{padding:0 22px}.franchise-page .masthead nav{gap:15px}.franchise-page .masthead nav a:first-child{display:none}.franchise-hero{min-height:720px}.franchise-hero-image{inset:auto 0 0;height:59%;}.franchise-hero:after{background:linear-gradient(180deg,#102e50 0%,#102e50e8 38%,#102e5055 67%,transparent 100%)}.franchise-hero-copy{width:100%;padding:44px 26px 0}.franchise-hero h1{font-size:47px;margin-top:22px}.hero-intro{font-size:15px;margin-top:23px}.franchise-intro,.plans,.comparison{padding:74px 22px}.franchise-intro h2,.plans h2,.franchise-next h2{font-size:38px}.franchise-intro>p:last-child{font-size:16px}.plans-heading,.comparison-heading{display:block}.plans-note{margin-top:25px}.plan-grid{grid-template-columns:1fr;gap:12px;margin-top:32px}.plan-card{min-height:290px;padding:24px}.plan-card h3{margin-top:30px;font-size:27px}.comparison{padding-top:32px}.comparison table{font-size:13px}.comparison th,.comparison td{padding:13px 12px}.franchise-next{padding:80px 26px}}
.story-section{min-height:760px;display:grid;grid-template-columns:1fr 1fr;align-items:center;overflow:hidden}.story-copy{padding:110px clamp(28px,8vw,150px);max-width:720px}.story-copy h2{font-size:clamp(42px,5vw,78px);line-height:1.12;letter-spacing:.045em;margin-top:26px}.story-copy h2 em{display:block;font-style:normal;color:#eab56d;font-size:.62em;margin-top:18px}.story-copy>p:not(.section-kicker){margin-top:30px;font-size:18px;line-height:2;letter-spacing:.06em;max-width:430px}.story-visual{height:100%;min-height:760px;position:relative;overflow:hidden}.story-visual-poster img,.story-visual-cart img{width:100%;height:100%;object-fit:cover}.story-business .story-copy{justify-self:end}.story-dark{background:#0f2d4c;color:#fbf4e7}.story-dark .section-kicker,.story-orange .section-kicker{color:#efb76e}.story-visual-cart img{filter:saturate(.82) brightness(.76)}.story-visual-cart:after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,#0f2d4c 0%,transparent 42%)}.story-light{background:#e8e0d1}.story-light .story-copy{order:2}.story-light .story-visual{order:1}.story-visual-split{display:grid;grid-template-columns:1fr 1fr}.visual-block{display:flex;align-items:center;justify-content:center;flex-direction:column;font-size:clamp(58px,7vw,112px);font-weight:800;letter-spacing:.08em}.visual-block span{font-size:.22em;letter-spacing:.25em;margin-top:15px}.tea-block{background:#35567f;color:#f8f0df}.coffee-block{background:#cc661a;color:#fff1d8}.story-orange{background:#cc661a;color:#fff2da}.story-orange .story-visual{background:#f1e8d5;display:flex;align-items:center;justify-content:center;color:#30485e}.story-visual-type{font-size:clamp(74px,10vw,170px);font-weight:800;letter-spacing:.12em}.story-visual-type i{font-style:normal;color:#cc661a;font-size:.54em;margin:12px 0}.story-price{font-size:clamp(54px,6vw,90px);font-weight:800;letter-spacing:.02em;color:#cc661a;margin-top:44px}.story-dark .story-price,.story-orange .story-price{color:#efb76e}.story-price small{font-size:.25em;letter-spacing:.12em}.story-section .line-cta{margin-top:28px}.story-business{background:#f5f0e6}
.story-visual-store img{width:100%;height:100%;object-fit:cover;object-position:center}.story-light .story-visual-store{background:#d9d6d0}.story-orange .story-visual-store{background:#273f58}.story-orange .story-visual-store img{filter:saturate(.88) contrast(1.04)}
@media(max-width:700px){.story-section{display:flex;flex-direction:column;min-height:0}.story-copy,.story-light .story-copy{order:1;padding:78px 26px 70px;max-width:none}.story-visual,.story-light .story-visual{order:2;min-height:410px;height:410px;width:100%}.story-copy h2{font-size:43px}.story-copy>p:not(.section-kicker){font-size:16px}.story-price{margin-top:32px}.story-visual-type{font-size:84px}}
.story-points{list-style:none;margin:34px 0 0;padding:0;max-width:470px;border-top:1px solid currentColor}.story-points li{position:relative;padding:13px 0 13px 23px;border-bottom:1px solid currentColor;font-size:15px;font-weight:650;letter-spacing:.05em}.story-points li:before{content:"";position:absolute;left:2px;top:20px;width:6px;height:6px;border-radius:50%;background:#cc661a}.story-dark .story-points,.story-orange .story-points{border-color:#ffffff50}.story-dark .story-points li,.story-orange .story-points li{border-color:#ffffff35}.story-dark .story-points li:before,.story-orange .story-points li:before{background:#efb76e}.included{padding:120px 6%;background:#f5f0e6}.included-heading{max-width:1380px;margin:0 auto}.included h2{font-size:clamp(38px,4.3vw,68px);line-height:1.16;letter-spacing:.06em;margin-top:25px}.included h2 em{display:block;font-style:normal;color:#cc661a;font-size:.72em;margin-top:14px}.included-grid{max-width:1380px;margin:60px auto 0;display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid #30485e;border-bottom:1px solid #30485e}.included-grid article{padding:30px 28px 36px;border-right:1px solid #30485e40}.included-grid article:last-child{border-right:0}.included-grid article>span{font:12px/1 Arial,sans-serif;color:#cc661a;letter-spacing:.12em}.included-grid h3{font-size:22px;line-height:1.35;letter-spacing:.06em;margin-top:42px}.included-grid p{font-size:15px;line-height:1.8;color:#637383;margin-top:16px}.plans+.comparison{padding-top:20px}
@media(max-width:900px){.included-grid{grid-template-columns:repeat(2,1fr)}.included-grid article:nth-child(2){border-right:0}.included-grid article:nth-child(-n+2){border-bottom:1px solid #30485e40}}
@media(max-width:700px){.story-points{margin-top:27px}.story-points li{font-size:14px}.included{padding:78px 22px}.included h2{font-size:38px}.included-grid{grid-template-columns:1fr;margin-top:38px}.included-grid article{border-right:0;border-bottom:1px solid #30485e40;padding:26px 4px}.included-grid article:nth-child(-n+2){border-bottom:1px solid #30485e40}.included-grid article:last-child{border-bottom:0}.included-grid h3{margin-top:22px}.plans{padding-top:70px;padding-bottom:40px}}
.poster-hero{background:#173b62}.poster-hero img{display:block;width:100%;height:auto}.business-intro{padding:120px max(6%,calc((100vw - 1240px)/2));background:#f5f0e6}.business-intro h1{font-size:clamp(46px,5.4vw,82px);line-height:1.13;letter-spacing:.045em;margin-top:28px;white-space:normal}.business-intro h1 em{display:block;font-style:normal;color:#cc661a;font-size:.68em;margin-top:16px}.business-intro>p:not(.section-kicker){max-width:700px;margin-top:34px;font-size:18px;line-height:2;letter-spacing:.055em;color:#5d6d7a}.business-logic{display:flex;align-items:center;gap:24px;margin-top:56px;padding-top:28px;border-top:1px solid #30485e45;font-size:clamp(18px,2vw,28px);font-weight:750;letter-spacing:.07em}.business-logic i{font-style:normal;color:#cc661a}.business-logic strong{color:#cc661a}.story-section{display:block;min-height:0;padding:110px 0}.story-copy{max-width:1240px;margin:0 auto;padding:0 6%}.story-copy h2{max-width:900px}.story-copy>p:not(.section-kicker){max-width:670px}.story-points{max-width:680px}.story-visual{height:auto;min-height:0;max-width:1240px;margin:70px auto 0;padding:0 6%;overflow:visible}.story-light .story-copy,.story-light .story-visual{order:initial}.story-visual-store img{width:100%;height:auto;object-fit:contain}.story-light .story-visual-store,.story-orange .story-visual-store{background:transparent;display:block}.story-orange .story-visual-store img{filter:none}.story-visual-cart:after{display:none}
@media(max-width:700px){.poster-hero{overflow:hidden}.poster-hero img{width:145%;max-width:none;transform:translateX(-22%)}.business-intro{padding:76px 24px}.business-intro h1{font-size:43px}.business-intro>p:not(.section-kicker){font-size:16px}.business-logic{display:grid;grid-template-columns:1fr auto;gap:14px 10px;font-size:18px}.business-logic strong{grid-column:1/-1;font-size:24px}.story-section{display:block;padding:76px 0}.story-copy,.story-light .story-copy{padding:0 24px}.story-visual,.story-light .story-visual{width:auto;height:auto;min-height:0;margin:45px 18px 0;padding:0}.story-visual-store img{height:auto}}
.scroll-hero{overflow:hidden}.scroll-hero img{transform:scale(calc(1 + var(--hero-progress,0)*.035));transform-origin:center center;will-change:transform}.reveal{opacity:0;transform:translateY(70px);transition:opacity .9s cubic-bezier(.2,.7,.2,1),transform 1.1s cubic-bezier(.2,.7,.2,1)}.reveal.is-visible{opacity:1;transform:none}.scroll-story{position:relative;height:180vh;min-height:1100px}.story-sticky{position:sticky;top:0;height:100vh;min-height:720px;overflow:hidden;display:flex;align-items:center}.scroll-story .story-copy{position:relative;z-index:2;width:min(680px,52%);margin:0;padding-left:max(7%,calc((100vw - 1380px)/2));padding-right:35px;opacity:clamp(0,calc(1.35 - var(--progress,0)*1.8),1);transform:translateY(calc(var(--progress,0)*-55px));will-change:transform,opacity}.scroll-story .story-copy h2{font-size:clamp(45px,5.2vw,80px);max-width:none}.scroll-story .story-copy>p:not(.section-kicker){font-size:17px;line-height:1.85}.scroll-story .story-points{max-width:570px;margin-top:25px}.scroll-story .story-price{margin-top:30px}.story-number{position:absolute;right:5%;bottom:-11vh;font:900 clamp(260px,45vw,700px)/.8 Arial,sans-serif;color:#fff;opacity:calc(.035 + var(--progress,0)*.07);transform:translateY(calc((1 - var(--progress,0))*70px));letter-spacing:-.08em}.story-scene{position:absolute;inset:0;margin:0;z-index:1;background:#dedbd4;opacity:clamp(0,calc((var(--progress,0) - .24)*2.4),1);transform:scale(calc(.92 + var(--progress,0)*.08));will-change:transform,opacity}.story-scene:after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(245,240,230,.96) 0%,rgba(245,240,230,.78) 35%,rgba(245,240,230,.12) 62%,transparent 78%);opacity:clamp(0,calc(1.35 - var(--progress,0)*1.7),1)}.story-scene img{width:100%;height:100%;object-fit:cover;object-position:center}.story-scene figcaption{position:absolute;right:28px;bottom:22px;z-index:2;padding:8px 12px;background:#f5f0e6d9;color:#30485e;font-size:12px;letter-spacing:.08em}.story-orange .story-scene:after{background:linear-gradient(90deg,rgba(204,102,26,.98) 0%,rgba(204,102,26,.78) 35%,rgba(204,102,26,.12) 62%,transparent 78%)}.story-light .story-copy{order:initial}.story-orange .story-copy{color:#fff2da}.story-orange .story-points,.story-orange .story-points li{border-color:#fff6}.story-orange .story-price{color:#ffe0a7}
@media(max-width:700px){.scroll-hero img{width:145%;transform:translateX(-22%);max-width:none}.reveal{transform:translateY(36px)}.scroll-story{height:auto;min-height:0}.story-sticky{position:relative;height:auto;min-height:0;display:block;padding:76px 0 0}.scroll-story .story-copy{position:relative;width:100%;margin:0;padding:0 24px 65px;opacity:1;transform:none}.scroll-story .story-copy h2{font-size:43px}.story-number{font-size:250px;right:-15px;bottom:10px}.story-scene{position:relative;inset:auto;height:72vw;min-height:330px;opacity:1;transform:none}.story-scene:after{display:none}.story-scene img{object-fit:cover}.story-scene figcaption{right:12px;bottom:12px}.story-orange .story-copy{background:#cc661a}}
@media(prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}.scroll-story{height:auto;min-height:0}.story-sticky{position:relative;height:auto;min-height:0;padding:90px 0}.scroll-story .story-copy{opacity:1;transform:none}.story-scene{position:relative;inset:auto;height:min(70vw,780px);opacity:1;transform:none}.story-scene:after{display:none}}

/* V8 — 先介紹雙品牌生意，再進入三種營運形態 */
.scroll-story .story-copy{opacity:clamp(0,calc(1.1 - var(--progress,0)*2.7),1)}
.scroll-story .story-scene{opacity:clamp(0,calc((var(--progress,0) - .39)*2.1),1)}
.business-hero{position:relative;min-height:calc(100svh - 86px);display:flex;align-items:center;isolation:isolate;background:#0f2d4c;color:#f8f0df;overflow:hidden}
.business-hero:after{content:"";position:absolute;z-index:-1;inset:auto -12vw -48vh 48%;height:92vh;border-radius:50%;background:#cc661a;opacity:.92;transform:translateY(calc(var(--hero-progress,0)*80px)) scale(calc(1 + var(--hero-progress,0)*.1));will-change:transform}
.business-hero-bg{position:absolute;z-index:-1;inset:0;display:flex;align-items:center;justify-content:center;gap:.12em;color:#fff;font-size:clamp(130px,23vw,370px);font-weight:900;line-height:.8;letter-spacing:-.07em;opacity:.045;transform:scale(calc(1 + var(--hero-progress,0)*.08));transform-origin:center;white-space:nowrap;will-change:transform}
.business-hero-bg i{font-style:normal;color:#f1b15e;font-size:.48em}
.business-hero-copy{position:relative;z-index:1;width:min(1240px,88%);margin:0 auto;padding:80px 0 96px;opacity:calc(1 - var(--hero-progress,0)*1.18);transform:translateY(calc(var(--hero-progress,0)*-72px));will-change:opacity,transform}
.business-hero-copy .section-kicker{color:#f1b15e}
.business-hero-copy h1{max-width:1000px;margin-top:26px;font-size:clamp(56px,7.1vw,112px);font-weight:850;line-height:1.04;letter-spacing:.025em;white-space:normal}
.business-hero-copy h1 em{display:block;margin-top:.14em;color:#f1b15e;font-size:.68em;font-style:normal;letter-spacing:.055em}
.business-hero-copy>p:not(.section-kicker){margin-top:34px;font-size:17px;font-weight:650;letter-spacing:.18em;color:#f8f0dfcc}
.business-hero-copy>a{display:inline-flex;align-items:center;gap:28px;margin-top:58px;padding-bottom:11px;border-bottom:1px solid #f8f0df9c;font-size:14px;font-weight:750;letter-spacing:.14em}
.business-hero-copy>a span{font-size:20px}
.business-intro h2{max-width:980px;margin-top:28px;font-size:clamp(46px,5.4vw,82px);font-weight:800;line-height:1.13;letter-spacing:.045em}
.business-intro h2 em{display:block;margin-top:16px;color:#cc661a;font-size:.68em;font-style:normal}
.story-scene-cart{background:#173b62}
.story-scene-cart img{object-fit:cover;object-position:center}
.story-scene-cart:after{display:block;background:linear-gradient(90deg,rgba(15,45,76,.98) 0%,rgba(15,45,76,.78) 34%,rgba(15,45,76,.08) 67%,transparent 82%)}

@media(max-width:700px){
 .business-hero{min-height:calc(100svh - 68px);align-items:flex-end}
 .business-hero:after{inset:auto -35vw -28vh 22%;height:62vh}
 .business-hero-bg{align-items:flex-start;justify-content:flex-start;gap:.08em;padding:17vh 0 0 20px;font-size:31vw;white-space:normal}
 .business-hero-copy{width:100%;margin:0;padding:72px 24px 70px;opacity:1;transform:none}
 .business-hero-copy h1{font-size:clamp(44px,13.2vw,62px);line-height:1.06;letter-spacing:.015em}
 .business-hero-copy h1 em{font-size:.64em;line-height:1.25}
 .business-hero-copy>p:not(.section-kicker){margin-top:28px;font-size:14px}
 .business-hero-copy>a{margin-top:42px}
 .business-intro h2{font-size:43px}
 .scroll-story .story-copy{opacity:1;transform:none}
 .scroll-story .story-scene{opacity:1;transform:none}
 .story-scene-cart{height:70vw;min-height:300px}
 .story-scene-cart img{object-fit:cover}
 .story-scene-cart:after{display:none}
}